About Us

Welcome to our brand new online shop! 

Using research from people affected by dementia, and our regular customers , we’ve created a website that is brighter, bolder, and better than ever before , making your  experience simpler and more enjoyable.

Our online shop sells a range of everyday helpful assistive products, Alzheimer's Society and Dementia Friends branded goods, Alzheimer's Society publications and books on dementia care, gifts for all the family and Christmas cards and accessories.

Our daily living aids category offers a selection of products to help with the everyday challenges faced by people living with dementia and their carers. These include easy to use telephones, calendar clocks and radio controlled watches, reminders, home safety devices and a selection of entertaining games and activities.

100% of our profits helps fund Alzheimer’s Society's work, supporting people living with dementia and their families, and getting one step closer to a cure.